Exploring
on Hulu

The North Face

Role
Creative Direction
Design

Agency
WITHIN

Discover and explore new styles effortlessly—all from the comfort of your couch. We brought Circaloft to life on Hulu with dynamic videos and interactive galleries, spotlighting its innovative materials and fresh designs in a way that captivates and inspires.

Result:
250% higher selection rates vs Hulu benchmark

A demo of how the ad functions on the Hulu OTT platform. The galleries and videos can be controlled by the user’s remote.

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The North Face

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Crystal Cruises